The true secret of our success lies in the hearts of the most professional staff. A staff dedicated to act upon your every wish.
114 Broad Street, Marlboro, MA | 1.508.624.9392 | 1.800.962.1799

The Special Event Bridal Shoppe in Marlborough, MA

The Special Event Bridal Shoppe carries hundreds of bridal gowns and collections offering the finest in couture gowns. Our dedicated and passionate fashion consultants; we’ve created a special place where the bride can appreciate the experience of wearing their future-to-be gown and making that experience memorable. Our collections are elegant and romantic, modern yet classic. Whether you’re looking for a sexy and sophisticated sheath or a fantasy ball gown, we’ll be sure to help find it with our wide selection of gorgeous gowns.

We also offer an array collection of dresses for bridesmaids, mother-of-the bride, flower girls, cocktail, evening and prom events. Jewelry, lace veils, gloves, as well as collections of accessories and shoes.

In Massachusetts, The Special Event Bridal Shoppe offers every bride a personal relationship through private appointments and we believe in 100% satisfaction. We have an overwhelming desire to offer a bridal line for stylist and fashion forward brides looking to make a statement as they walk down the aisle. We look forward to see you in our store.


Bridal Gowns

Below are just a few of the hundreds of bridal gown designs to choose from….


Bridesmaids’ Dresses 

Below are just a few of the hundreds of bridesmaids’ gown designs to choose from…



Below are just a few of the hundreds of Quinceanera gown designs to choose from….


The Special Event Bridal Shoppe offers every bride a personal relationship through private appointments.


Flower Girls 

Below are just a few of the hundreds of flower girl dress designs to choose from…


Mothers’ Gowns:

We offer the variety of Mother of the Bride and Groom Gowns and Dresses.


Prom Dresses 

Below are just a few of the hundreds of prom dress designs to choose from….

Our Catalog

Bridesmaids’ Dresses: The special Event Bridal Shoppe offers bridesmaids’ gowns from the following designers:



    Nancy Wilson

    Stopped in here just by chance. So glad we did. Found the perfect dress and were able to leave the store with it brand new. Every dress my daughter tried on looked great. The women were all so ver... Read More.

    Sara Lortie

    This store was amazing. I went in and they were so nice and friendly and helped me right away. This is a must go to place!

    Sabrina Dickieson

    I went to the "sister store"at the Solomon pond mall and I was highly disappointed. For such a beautiful storefront and large display area it only had a handfull of very disappointing dresses in my si... Read More.

    Michi Lamberty Riv

    I went on Sunday with my daughter to get a prom dress. The most sweetest lady it wasnt the owner I cant believe I forgot her name. Just by looking at my daughter she know what size, picked out a few b... Read More.

    Heidi Ann Quinn Maynard

    Purchased my daughters senior prom dress here. Great quality dresses, personal one on one attention. Prices were above our personal budget, but being that my daughter is a senior & this will be the la... Read More.

    Margot Joyce

    The ladies here are super nice and helpful they have a lot of nice dresses and they can order dresses in your size and in the color you want. I got my prom dress here and i couldnt be happier with it

    Marie Gertje

    My daughter, Emma, purchased her prom dress from this shop. The ladies working here have been very gracious and knowledgeable and we have received excellent service. They have a great selection of dre... Read More.

    Amy McCormick

    After a Horrible Experience at Davids Bridal, I stopped in to see if they could help me. No appointment or anything. They immediately let me try on as many dresses as I wanted I found one right off th... Read More.

    Ana Paula Marquezini

    I bought my wedding dress there almost 10 years ago, and I was extremely happy with everything I saw my dress online, called the store to check of they had, which they did. Went to the store, tried it... Read More.

    Brook Visser

    Thank you so much for fitting my dress in such a short time. You are the best

    Phyllis Ferrecchia Flanagan

    I sat there with Krystle and her Mom and watched the ladies cater to Krystle like she was the only soon-to-be-bride. They paid attention to everything she said she wanted and didnt want. I would recom... Read More.

    Midemagno Silva

    I love

    Caryn Pierce

    Great selection and service These girls made this year the easiest Prom Dress shopping year ever Thank you

    Samuel Sannie

    The Special Enents Bridal Shop is a great place to entrust the choosing of your wedding outfits, because they will pleasantly surprise you with their profrssional service.

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